Werent is the new AIAP main sponsor
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Werent is pleased to announce its partnership as main sponsor with AIAP, the Italian Association of Basketball Referees.
Thanks to this agreement, Werent will support AIAP in its activities and in promoting the development of refereeing in Italian basketball, confirming Werent's continuous investment in supporting high-level sporting initiatives in Italy. Among the activities carried out by the Association is "AIAP for Charity", an annual fundraiser which aims to make a concrete contribution to those in need.
Furthermore, the Werent brand will appear on the new pre-match jacket that the national referees will wear before taking to the pitch - during the warm-up - in all men's Serie A, A2 and B and women's Serie A1 and A2 matches.
The AIAP brings together and represents Italian basketball referees as a trade association, protecting their interests and encouraging their constant improvement and the defense of their dignity. The Association promotes the figure of the referee in sport and in society through continuous initiatives, giving visibility and trying to break down clichés. The collaboration with Werent will allow AIAP to further strengthen its mission and bring Italian basketball to a higher level.
Michele Marraffa, Administrator of Werent, declared: "We strongly believe in the power of sport as a vehicle for personal growth, social cohesion and community well-being, which is why we are proud to support a prestigious association like AIAP. This partnership reflects our commitment to supporting Italian excellence, not only in the sector in which we are leaders, but also in sport. Refereeing is a crucial element for the success of sporting competitions, and we are proud to contribute to its development and growth ."
The President of AIAP, Denis Quarta, added: "We are happy to have linked the activities of AIAP and the image of Italian referees to the Werent brand; social commitment and the integrity of actions are values that unite us AIAP and Werent will spread their message throughout the national territory, through the FIP championships organized by the three basketball leagues - LBA, LBF and LNP. The collaboration with Werent will give an even greater boost to the Association's initiatives."
Photos: Andrea Gilardi / Ciamillo-Castoria / Luigi Canu